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Case study / Sanitaire

Sanitaire

This high-performance cleaning products company got a high-performance website.

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Sanitaire

The Who

In its nearly 50 years of operating, Sanitaire has developed a reputation of delivering high-performance, energy-efficient commercial cleaning equipment such as carpet extractors and backpack vacuums. Its CRI-certified range of appliances was designed to produce stellar results without all the noise, keeping business disruption to an absolute minimum. What also couldn’t be disrupted: its website, which hadn’t kept the same pace of innovation as Sanitaire machines.

The Problem

While legacy is a great thing for a business, it’s not a great description of one’s web platform. Sanitaire needed a total update from a system that was slow and underperforming, and also needed to integrate its ERP. This was a heavy-duty clean-up effort.

The Solution

Our experienced team performed the migration from Sanitaire’s legacy platform, retaining all customer information and data. Once on Shopify, a customized design was created in accordance with the brand’s requirements, and the ERP system was integrated. The new website retained some of the look-and-feel Sanitaire customers knew and trusted, but with much-improved performance and functionality. Lastly, third party apps and widgets were evaluated and incorporated as requested by the client. It was a clean sweep.

What was built

Sanitaire needed a faster platform and a connected ERP without losing what its customers already knew. Here is what Uncap delivered.

  • Migration to Shopify Plus: the legacy platform moved to Shopify Plus, retaining all customer information and data.
  • ERP integration: the ERP system integrated with the new store.
  • A custom design: a design created to the brand's requirements that keeps some of the look and feel customers knew and trusted, with much-improved performance and functionality.
  • Apps and widgets: third party apps and widgets evaluated and incorporated as the client requested.

The Results

  • Migration of legacy site and customer data to Shopify Plus
  • A visually appealing and functional website tailored to Sanitaire’s requirements
  • A more stable and scalable solution for reaching multiple sales channels

""I have extensive experience working in web development and have dealt with several third-party vendors. Without a doubt, working with Uncap has been the best experience I’ve had to date. They delivered the project before the deadline, and it was just an exceptionally smooth experience." Christiane Gevorkyan, Senior Manager"

Best fit / when this applies

This build fits equipment manufacturers whose website has fallen behind their products. It applies when:

  • Your legacy platform is slow and underperforming.
  • Your ERP has to connect to the new store.
  • Customer records and data have to move without loss.
  • Customers know your current site, and the new one should still feel familiar.

If that sounds like your operation, see how Uncap approaches ecommerce for manufacturers.

01 Common questions

Answers, before you ask.

What did Uncap deliver for Sanitaire?

Uncap migrated Sanitaire's legacy platform to Shopify Plus, retaining all customer information and data, created a customized design to the brand's requirements, integrated its ERP system, and incorporated third party apps and widgets as requested.

What kind of business is Sanitaire?

Sanitaire has operated for nearly 50 years as a maker of high-performance, energy-efficient commercial cleaning equipment such as carpet extractors and backpack vacuums, sold through a B2B distributor model.

Why did Sanitaire replatform?

Its legacy system was slow and underperforming, and the company also needed its ERP integrated with the new site.

What changed after the migration?

Sanitaire got a visually appealing, functional website tailored to its requirements and a more stable, scalable solution for reaching multiple sales channels, while keeping the look and feel its customers knew and trusted.

Who is a build like this a fit for?

Equipment manufacturers on a slow legacy platform that need their ERP integrated and every customer record moved, while keeping a site their customers recognize. Sanitaire moved to Shopify Plus with its ERP integrated and all customer information and data retained.

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