The Who
KBS Shaft, founded by master shaft designer Kim Braly, is a prominent golf shaft manufacturer recognized for precision engineering and exceptional performance. Trusted by both professional golfers and enthusiasts, KBS develops innovative steel and graphite shafts that prioritize feel, consistency, and results for players of all skill levels.
The Problem
KBS Shaft previously relied on WooCommerce for their online store, but found it limiting as they grew. They needed a more robust e-commerce solution that could provide a modern, user-friendly website with B2B functionality and seamless ERP integration. This would allow them to scale effectively, better manage operations, and support overall business growth.
The Solution
Uncap created a cutting-edge website for KBS Shaft utilizing Shopify’s most advanced features, incorporating modern design principles and best-in-class user experience. In addition to a refreshed D2C storefront, Uncap delivered a unified commerce solution that streamlines KBS’s D2C, B2B, and POS operations into a single platform. This seamless integration with their Oracle ERP ensures synchronized data and efficient workflows, supporting KBS’s expanding business needs now and into the future.
The Results
- Full migration from WooCommerce to Shopify Plus
- A new, exceptional design with a modern user experience
- Unified Commerce with D2C, B2B, and POS all in one
- Direct integration with Oracle ERP
- Integrated systems with additional marketing tools
